THE DISTINCTIVE FEATURES OF THIS EVER-DEVELOPING COMPANY ARE ITS ABILITY TO INNOVATE BY CONTINUOUSLY SEARCHING FOR NEW MATERIALS AND DESIGNS, WHILE INVESTING HEAVILY IN MANUFACTURING TECHNOLOGY. ALTHOUGH ANTONIOLUPI BEGAN BY PRODUCING EXCLUSIVELY BATHROOM ACCESSORIES AND MIRRORS, ITS PRODUCT LINE NOW EMBRACES THE ENTIRE LIVING SPACE
CEA INITIATED ITS ACTIVITY IN THE FIELD OF DESIGN BATHROOM TAPS AND FITTINGS IN 2007, AND WAS VERY SOON ACCLAIMED FOR ITS DISTINCTLY INNOVATIVE STYLE AND FORMS. CHARACTERISED BY A STRONG TECHNOLOGICAL BIAS AND AN INTEREST IN ‘RE-INTERPRETING’ PRODUCTS OR DEVELOPING NEW FORMS OF APPLICATION.
TODAY IDEAGROUP IS A NAME SYNONYMOUS WITH QUALITY, DYNAMISM, RESEARCH, TECHNOLOGY, FLEXIBILITY. CONSTANT RESEARCH ANIMATES ALL SECTORS OF THE GROUP AND RESULTS IN INNOVATIVE BATHROOM FURNITURE AND ACCESSORIES; IT IS ALSO THE GROUP’S UNDERLYING STRATEGY TO MEET THE CHALLENGES OF THE INCREASINGLY DIFFUSE AND DEMANDING MARKET OF BATHROOM FURNITURE.